To offer consumers a seamless app experience across all form factors, Flipkart is now available to consumers across all Windows 10 platforms (mobiles, tablets, desktops).
The new universal app will offer a more personalized app interface with features such as customized shopping recommendations, merchandising and notifications, and interactive guided search said the press release. Additionally, consumers will also be able to avail all the ‘App-only’ offers right from the app.
The Flipkart app for Windows 10 has been developed specially for hybrid devices (touch and non-touch) and optimized for use of different inputs such as touch, keyboard, trackpad and mouse. Another ground-breaking addition is that the Flipkart app for Windows 10 is one of the first apps to introduce the product tabs feature, enabling consumers to open tabs in the background to view products later as well as compare different products for a faster browsing experience. Users can also access the “Image search” feature to find visually similar items when shopping.
Commenting on the launch, Amar Nagaram, Director, Mobile Engineering, Flipkart, said, “Over the last few months, we have been working on the Windows 10 platform to create richer and more personalized experience for our consumers. We have been working towards creating a seamless experience similar to that of an app and Windows 10 surely provides opportunities to introduce innovative features.”
“The Flipkart app for Windows 10 has been designed to offer a seamless and consistent experience across various form factors. By virtue of an online store being available 24×7, consumers will be able to pick up their selection and shopping process from where they left off across their range of Windows devices,” said Harish Vaidyanathan, Director of Independent Software Vendor Programs at Microsoft.