Online marketplace connecting buyers with suppliers IndiaMART announced it has translated in to the mammoth achievement of enrolling 1,00,000 premium customers on their platform.
To commemorate this milestone and give voice to such SMEs who have benefitted from the IndiaMART alliance, it has launched a digital video campaign that brings these emerging entrepreneurs to the limelight in a concise montage. Acknowledged as the true heroes of India’s growth story, these entrepreneurs share their journey to success while on how IndiaMART helped them scale their business effectively with the reiteration of ‘#IBelieveInIM’.
Highlighting IndiaMART’s crucial role in the Small and Medium Business sector, the campaign will showcase how small enterprises grew with increased profitability and size through the business matchmaker. The campaign videos showcase how sellers from various segments of enterprises have achieved real time growth and productivity. The videos focuses on sellers who have built their brands and expanded their businesses on IndiaMART. It also talks about how coming on to the online platform has helped them to acquire new businesses, higher lead generation and also export their products.
On the launch, Dinesh Gulati, Director, IndiaMART, said, “By coming on board with IndiaMART, we have enabled the MSMEs of India with an Opportunity to Innovate. Through the launch of this digital campaign, we want to showcase the pride our customers take in associating with IndiaMART. As their business growth has multiplied over the years, their belief and trust in us has grown even stronger. SMBs see the highest Return on Investment with IndiaMART with an increased profitability and wider geographic reach.”