JustRide, an emerging player in the self-drive car rental industry, has launched Yabber – a comprehensive device that is based on the principles of ‘Connected Cars’. The concept will work where a connected car platform will enable vehicles to communicate with external devices.
One needs to download and install Yabber on his/her smartphone and install the device in the car’s on-board diagnostics (OBD) port which relays essential performance parameters, which help map how well the car is being driven. By processing the incoming data, the system is able to rate customers on a scale of 1 to 5. So, a good driver may get a discount on the rentals for subsequent trips while a poor or bad driver may even be rejected. This app will also help you connect with fellow drivers in the city and compare scores, and these score cards and achievements can be shared on social media. In short, the company is planning to gamify the entire driving experience by rewarding individuals who are good with the wheels and incentivizing them to improve further.
Ashwarya Pratap Singh, CEO, JustRide, said, “With the advancement in technology, the sophisticated components and software will allow vehicles to seamlessly communicate with various external devices and servers via the internet which we believe is going to be the future in India. We are quite hopeful that we are on the right growth path considering the car rental market is poised to grow and touch INR 800 billion by 2019.”
During the launch Hemant Kumar Sah, CTO, JustRide, said, “With digitization taking place at every nook and corner, we saw a need gap for a sustainable credible system to rate performance of drivers, driving rented cars. With our device, we not only have precise understanding of the car’s performance, but also the driver’s skills. Before this, the only perquisite to drive was to have a driving license. Once our device is out in the market, it will become a benchmark for others to follow suit.”
JustRide has ambitious plans for its SVT system. The highly versatile system can be easily implemented in alternative modes of transport over water and air and the company is currently analyzing future prospects for the same. Since April this year, JustRide has gained 40,000 customers and generated over 1 lakh transactions.
The company recently has raised seed funding round led by India Angel Network Co-founder Alok Mittal, Niraj Singh of Outbox Ventures, Nikunj Jain of Frankly.me, ZishaanHayath of Toppr.com, PunitK Goyal from PLG Clean Energy Projects, AnirudhDamani from Artha India Ventures, RohitChokhani of White Unicorn Ventures, and Palaash Ventures. Justride is the only company which is being mentored both by Y Combinator and Google.
Expansion plans to major cities across the country are in pipeline and expects to add another 8 cities, bringing the total to 12 cities, by the end of this year. With such a huge demand for automobiles in the Indian market, JustRide expects to turn into a profitable venture within the next 18 months.