Target India hosted a Demo Day for the third batch of start-ups graduating from the Accelerator Program. The five start-ups, Find Me A Shoe, TimeFlex, BugClipper, Discover Dollar and House of Blue Beans showcased transformative ideas developed during the four-month immersive program.
“We have already worked with 15 start-ups over three batches and it has been tremendously exciting and satisfying to see start-ups mature their product journeys through this engagement, while helping Target accelerate its innovation journey,” said Navneet Kapoor, president and managing director, Target India.
Many of the start-ups, who have graduated from this program, have continued to work with Target beyond the program. For example, Whodat Spaces continues to offer virtual reality guest experiences and Visarity helped us with digital marketing solutions over the last few months. Future engagement opportunities with the current batch are being evaluated.
Strengthening innovation capabilities within the organization, the third batch also provided three internal Target teams a platform to work alongside the five external start-ups. These teams will grow and implement their ideas at Target.
The third batch focused on themes like Merchandising, Digital Marketing, Omni-channel, Mobile, Supply Chain and Analytics Technology, along with areas like Finance and DevOps that are core to retail technology. The five start-ups which presented at today’s Demo Day are:
Along with the graduation of its third batch of start-ups, Target is also excited to announce a partnership with GOQii, a wearable technology start-up. With a focus on wellness, Target is undertaking various initiatives to promote team member wellbeing. Making healthy living easier and more fun, every team member in India will be given a GOQii device to help track their wellbeing goals. This is one of the largest corporate wellness group purchases of GOQii devices to date.