LeadSquared to Raise USD 10 Million

LeadSquared to Raise USD 10 Million
Nilesh Patel, Co-Founder and CEO, LeadSquared

LeadSquared said it has achieved a major breakthrough by signing up more than 300 customers since its beta release. The company is constantly going strong in the $1 billion customer acquisition market announced the press release.

LeadSquared is a complete customer acquisition platform that offers lead capture automation, lead management, marketing automation, sales CRM and analytics to help businesses close more deals in less time.

“The continuous growth in our customer numbers is a testimony to the fact that there is an increased level of market adoption for customer acquisition platform,” said Nilesh Patel, Co-Founder and CEO, LeadSquared. “The idea is simple – we believe that our responsibility doesn’t end with just selling the product subscription. Our onboarding process and customer success programs are designed to help customers drive actual business results,” he adds.

“We found that most businesses had a problem of lead leakage, and slow response time, leading to lost opportunities. Plus, there was a lot of ambiguity in the marketing ROI. The lead generation methods are many, and the marketing spend is huge, so you need to know the success rates of your marketing activities to take any informed decision. This was completely missing in the existing CRMs the businesses were using. The idea of LeadSquared was born to tackle this particular problem,” explained Nilesh.

They work with some of the leading names like TimesPro, Byju’s, Career Launcher, Ashoka University, NIIT, Randstad, Deltin Group, O2 Spa and Sapience Analytics etc.

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